– The Blast of E-commerce Platform in Dubai.

If you live and travel to Dubai to be precise am sure you would have noticed the sign everywhere. And of cause you would be wondering what they are about. Let me take you in on that ride!


E-Commerce – The Electronic Shop

ecommerce photos

E-commerce is the activity of buying or selling of products on online services or over the Internet. E-commerce also known as Electronic Commerce, as an industry is fast picking up in the Middle East and more experts believe that the their is scope for innovation in the field of retail.

In fact any transaction that is completed solely through electronic measures can be considered as e-commerce.

E-commerce is subdivided into 3 categories:

  1. B2B – Business to Business (example Cisco)
  2. B2C – Business to Consumer (example Amazon)
  3. C2C – Consumer to Consumer (example eBay) – The New Era Shopping, Online shop in Dubai

Now that we have a vivid idea of what the e-commerce is about, we are more concerned about taking over the online shopping platform in the Middle East. If you live, reside, pass by, or just stop over anywhere in Dubai you should not miss out on the massive opportunity of doing most if not all of your shopping online via is an online shopping platform featuring 20 million products. This online shopping platform has been launched in Dubai and Riyadh recently and has been making waves especially in Dubai so strongly., a US$1 billion e-commerce platform founded by the Emaar Properties Chairman Mohamed Alabbar, has launched its operations in the UAE and it is a joint venture project between Saudi Arabia’s Public Investment Fund and a number of prominent Gulf investors.

Features and what it entails Online store

The new e-commerce company, will have same day delivery for products as clothing, books, sports and outdoor, toys and electronics and phones. This $1 Billion venture which has been introduced in the UAE and Saudi Arabia has a target to go worldwide very soon. Noon is a company born in the Middle East and serves customers in the Middle East for now.

Payment can be made through NoonPay and the new venture will also have a logistics centre in the Dubai World Central.

A same-day delivery through Noon Transportation, an in-house express delivery service, and Aramex will be provided. Noon, through its mobile app and website, will be an end-to-end e-commerce retailer.

E-commerce experience earned at sector leaders including Amazon, Apple, PayPal, eBay, Google and Flipkart will help Noon’s team to be ahead of the competition.

With an initial investment of $1 billion as earlier stated, Noon aims to grow online sales in the region from two per cent of the total market ($3 billion), to 15 percent ($70 billion) within a decade.

The name of the new site is derived from the Arabic letter N, or Noon. – In Summary

  • Went live early 2017
  • 20 million products covering fashion, books, home and garden, electronics/phones, toys, and baby products.
  • Same-day delivery through Noon Transportation, an in-house express delivery service.
  • NoonPay, a secure and innovative payment gateway.
  • Warehousing of more than 10 million sq. ft.
  • At 3.5 million sq. ft. the UAE centre will cover more than 60 football fields.
  • Saudi Arabia’s PIF (Public Investment Fund) to take 50 per cent equity in Noon.
  • Target to drive the Middle East online sales from $3bn to $70bn in a decade.

You can check it out Yourself – online shop in Dubai

Yea! everywhere. You can check it out yourself. It’s making waves not just with its product offers but also it’s swiftness in customers service.

Take advantage of their various offers and discounts on all of their products, you can never get it wrong with With so much investment poured into this project/online platform, I can only say the sky is the limit as the aim to achieve their target of a Worldwide online shopping platform.

Let me leave you with this question!

Do you think has the potential to be the next Alibaba of the world?

Feel free to drop your answers, comments, or questions below and I will surely respond to you.

Wishing you the best!


Have any Question or Comment?

8 comments on “ – The Blast of E-commerce Platform in Dubai.


Thanks alot Zeluchi for taking time out to read through.

Tocukwu Okoro

Awesome. I really didn’t know this.


Thanks alot Tochukwu for reading through my blog on Noon.Com.
And am glad it was some new information for you.
Stay tuned for more insight.

Narzillo Ziyadilloev

Wow , it’s amazing information that I was not aware of


Hi Narzillo,
Am glad this information was helpful to you. A lot of us are not so aware of the online giant in UAE.
However, we help people bring this information to the limelight and am glad you benefited from it.
Be in touch for more.
Be cool,

Alex Sanches

Thanks Angelica for helping to buy what I want


Wow! Alex am so glad to hear this.
Do make sure you stay in touch as part of our aim is to also help and educating people about the online marketing world.
Be in touch!


Leave a Reply

Your email address will not be published. Required fields are marked *